Network Research was founded in 1987 and although we’ve been around a while, our energy and enthusiasm for ideas is even fresher now than at the beginning.

Network Research was formed as a break-away from the world of ‘data factories’ which produced reams of consumer data and little constructive advice. We wanted to exploit emergent technology to bring research closer to the researcher and to find new ways of doing things by working in tandem with our clients.

Before the Internet was created, we pioneered techniques using interactive computer-to-disk solutions, multi-media audits of advertising materials, sophisticated telephone research and smart delivery of findings. So when it finally took off, we were already aboard.

We found that our natural interest lay more in ‘why’ people felt things than in ‘what’ they felt. So, we started to work mainly in the area of consumer attitudes, dealing with all types of customers: new, established, lost and returning in both the business and consumer markets.

The more we worked in this area, across different sectors (financial services, technology, transport & travel and others) the more we realised that our approach and commitment wasn’t just popular with clients, it was very satisfying for us because we were doing what we wanted to do.

We continue to build our expertise, our teams of people and our research & development designs to help businesses become more efficient and successful by improving all relationships with their customers.